Ingredient of the Year: Mind and Mood
Our award for Ingredient of the Year Mind and Mood aims to celebrate the best ingredients dedicated to supporting cognition, memory, alertness, mood, stress, anxiety, relaxation, sleep and brain recovery. All ingredients specifically designed for and marketed with brain health applications are eligible for entry into this award, including increasingly popular nootropics and adaptogens, and ingredients that support the gut-brain axis. From solutions aimed at improving focus of gamers and students to solutions that help busy professionals manage sleep, stress and enhance mental clarity, this award celebrates ingredients tailored to the evolving demands of the mind and mood space.
Our Judges will look at how your ingredient meets specific needs and will base their scores on your evidence to demonstrate:
- A genuine consumer demand or requirement based upon a common issue or risk factor
- Solid scientific evidence to demonstrate a unique nutritional solution to this need or problem – including peer reviewed data to back up any performance or health claims made
-
Commercial success and engagement from your core target market(s). Give numbers and examples of sales and applications that are available in the market
- What gives your ingredient the ‘X factor’ – something that makes it stand out from the crowd and edge out the competition (including evidence to back up claims)
To view the requirements for this category, click to download
Entries for The NutraIngredients Europe Awards, Ingredient of the Year categories are required to have the ingredient in a finished product that is commercially available in Europe.
JUDGING PROCESS:
- Entries will be received and reviewed by the NutraIngredients Europe Awards Judging Panel made up of independent judges from the industry.
- Our 2026 finalists will be confirmed and notified in end of March 2026.
- Our 2026 winners will be announced during an awards' presentation in Barcelona on Wednesday May 6, 2026.